“If you build it, they will come” if only that rang true in business. You could go and set-up shop, put on an open sign and boom your store/business is packed with people asking to give you money. Anybody in business for longer than 5 minutes knows how untrue this is, in fact it couldn’t be farther from the truth. Sometimes you’re the absolute best at what you do or what you make, how can it be so hard?
Whats your strategy?
We just sat down and are about to have coffee at your favorite coffee hang out, I ask you this question: “How do you get most of your business?” What would your response be? Whats your strategy? Here is some things I hear:
“I get most of my business by Word out of Mouth” I love WOM, but what system do you have in place to communicate with your network? Do you use a content strategy to spread your latest news and couple it with a email marketing tool to keep you name top of mind? Consider it.
“I get most of my business from being out shaking hands” I work belly to belly on the front lines meeting people like you everyday. But what if you used an inbound marketing strategy where people searched you out and actually raised their hand? Imagine calling warm leads all day, asking “I saw you filled out a form on our site and had questions about…”
“I get most of my sales from the internet” That is so awesome! Tell me how do you measure whats working and whats not online? Are you sure your marketing dollars are yielding the most Return on Investment, or can we tweak it a little?
Whoa quick info dump, but how can I get better? We live in a business environment that is always changing, so we have to always be looking at change and how to leverage it so we make the most profitable business with more income and less expenses.
One way to get people to our site is using Search Engine Marketing, you can easily test the market for little expense, create campaigns that generate traffic and even automate most of the work. Sound like this is too much for your plate? We would love to help find out more here.
Remember Location, Location, Location?
Using Search Engine Marketing, you can use put your business in front of some the highest traffic sites on the internet, think Google and Facebook. You can target your best prospects looking to learn more about your business and how they can buy from you.
Do you remember the story of Ray Kroc telling people he was in the “Real Estate Business” and not the “Hamburger” business? With effective targeting and well built marketing plans, you can be in the “Internet Real Estate Business.” We can help build this platform for you, reach more customers and than you can say, If you build it, work like heck, they will come.
If your ready to take action Call Victor @ 505-506-5937